This area is for exhibitors, sponsors, partners and ambassadors to access marketing materials for the National Equine Show. If you are not sure whether you have consent to use this artwork for promotional purposes then please contact the marketing team. Please note that our logo is only to be used to promote the show and not for merchandise use, unless you have written consent.
PLEASE DO NOT PUBLISH THE BELOW UNTIL 27TH OCTOBER
Suggested social text: The National Equine Show is turning 5, and to celebrate, they’re releasing 5,000 weekend tickets for just £5! 🎉
Use code 5YEARSOFNES at checkout to grab yours before they’re gone at nationalequineshow.com
Join us at the NEC Birmingham on 27–28 February 2027 for a weekend packed with everything you love about the equestrian world:
🐴 10+ complimentary meet and greets (first come, first served)
🎪 17+ show features and activities to explore
🛍️ 170+ brands to shop
🎤 30+ stage sessions with 45+ speakers
[We’ll be there on stand XX / I’ll be speaking on the XX stage / We’ll be there, so come and say hello!
Only 5,000 tickets are available at this price, so don’t miss out.
Click on the logos below and then right-click and ‘save image as’.
Click on the images below and ‘save image as’. If you need anything bespoke/unique made please email [email protected].
Instagram & facebook Grid
Instagram & facebook story
Piece to camera
Top tips for creating a successful piece to camera shout-out
- Film in portrait
- Choose a quiet space with a plain background
- Begin by announcing who you are and your relationship to the show
- If you are speaking at the event, announce the time and day that you will be on stage
- If you are exhibiting at the event, announce what stand you will be on and what people can expect to see/buy
- If you are an ambassador for the event, explain what you are looking forward to most about the show and why
How to exhibit with impact – your checklist
- Make your booth visible to visitors, be loud, engaging & fun!
- Entice visitors to speak to you with promotional options: Discounts, Competitions, Interactive activities
- Set goals for your booth, give staff targets and incentives for being on the booth ie. #conversations #sales #data sign ups
- Train your booth staff to be proactive and engaging with visitors. No one likes the booth with staff sat at their laptops or phones.
- Share your social media handles on your booth artwork. Organise a selfie competition or create reasons for visitors to tag your handle in posts
- Bring famous brand ambassadors to the expo and have them do meet & greets on your booth
- Release product lines in time with the expo to create sales impact and work to engage the press for more publicity
- Smile and post on your social media throughout the show
Do you need inspiration for interactive stand ideas?
- Competitions
- Bands & music
- Basic Simulators
- Arcade Game & Leaderboard
- Fashion show for your latest range
- Mini Fitness Area
- Live coaching sessions on your booth
- Spin the wheel competitions (these are usually popular so think outside the box)
- Selfie boards
- Guess the weight of X and win a giveaway
- Mascot on your stand
- Dancing/Singing entertainment
- Skittles/bowling
- Retro/vintage fashion displays