Rooted in Nature, Proven by Performance.
Equell was born from a passion for performance horses and a frustration with empty promises from supplements. Founded by a lifelong horsewoman with over 25 years’ experience in breeding, producing, and competing, our mission is simple: to deliver honest, effective and scientifically backed nutrition. Every formula is made using 100% active ingredients—no fillers, no fluff—and carry the BETA NOPS accreditation so you can use them with confidence in competition.
Whether it’s gut health, metabolism, joints or calming, we create products that work hard for horses, because we do too. Powered by science, rooted in results—this is Equell. The choice your horse would make because Gut Health Shines!