Alan Hiscox is the strategic lead for safety in the British Horse Society. He heads the multi award winning ‘Dead Slow’ campaign and represents equestrians on the Parliamentary Advisory Council for Transport and Safety. A former police officer, Alan retired as the Chief Equitation Officer for the Metropolitan Police Mounted Branch having advised police forces all over the world, presenting seminars and training events on police horse training and tactics. He led the Police Horse Display Ride for 14 years, performing at Olympia, Horse of the Year Show and abroad. He is passionate about improving the safety of horses, riders and carriage drivers on the roads. He has been instrumental in developing the Highway Code changes in partnership with other vulnerable road users, thereby significantly increasing the profile of equestrians in the road safety community.